The 5-Step Checklist I Use to Order Print Materials (And Avoid Costly Mistakes)
The 5-Step Checklist I Use to Order Print Materials (And Avoid Costly Mistakes)
Office administrator for a 150-person tech company. I manage all office supplies and print ordering—roughly $45,000 annually across 8 vendors. I report to both operations and finance.
If you've ever had a print job arrive late, wrong, or with a surprise invoice, you know that sinking feeling. Honestly, I've been there. When I took over purchasing in 2020, I learned the hard way that the cheapest quote is rarely the cheapest job.
After 5 years and processing 60-80 print orders annually, I've got a system. It's basically a checklist. No theory, just the steps I follow every single time. This list works for standard stuff: business cards, flyers, brochures, envelopes. If you need a custom die-cut sculpture, that's a different conversation—I'm not a print production expert. But for the 90% of orders most offices need, this'll save you time, money, and a ton of headaches.
Here's my 5-step checklist. Seriously, just follow it.
Who This Checklist Is For (And When to Use It)
Use this when you need to order printed materials from an online printer or a local shop. It's perfect for:
- New employee business cards
- Event flyers or brochures
- Company letterhead or envelopes
- Standard marketing materials
It's not for one-off art prints, giant banners, or anything needing super precise color matching (that's when you call in a specialist).
Step 1: Lock Down the “Non-Negotiables” Before Getting Quotes
Don't even open a vendor website yet. First, get absolute clarity on three things from the person requesting the print job (your internal client).
1. The Real Deadline (Not Their Wish Date)
Ask: "What's the last possible date we can have these in hand?" Not when they'd like them, but the actual drop-dead date. Then, subtract 2-3 business days for internal distribution. That's your printer deadline.
2. The Exact Quantity
"Roughly 500" isn't a number. Price per unit drops at certain breakpoints. 500 cards might cost $45, but 1,000 might be $60. Doubling the quantity for 33% more money can be a great deal—if you'll use them. I once ordered 5,000 fancy folders for a conference that got cancelled. We're still using them 4 years later.
3. The Must-Have Specs
Paper weight, finish (gloss/matte), colors, folded or flat. If they don't know, have a sample ready. A "glossy flyer" means different things to different people.
Checkpoint: You should have a one-line summary: "1,000 8.5x11 glossy flyers, 100lb text, full color, needed in-office by October 10th."
Step 2: Get 3 Quotes the Right Way
Now, take your specs and get quotes. But you gotta compare apples to apples.
I get one quote from a budget online printer (they're great for standard stuff), one from a mid-range online printer known for speed (like 48 Hour Print), and one from a local shop. The local quote isn't always about price—it's about having a backup for true emergencies or when you need to see a physical proof.
Here's the key: send the exact same specs to all three. And in your request, ask for the "all-in price with standard shipping to [Your ZIP Code]." This forces them to include setup and basic shipping, which is where hidden costs love to hide.
"Total cost of ownership includes: Base product price, Setup fees (if any), Shipping and handling, Rush fees (if needed), Potential reprint costs. The lowest quoted price often isn't the lowest total cost." – Industry pricing principle.
Step 3: The 2-Minute Quote “Sanity Check”
Quotes are back. Don't just pick the cheapest. Do this quick audit:
- Turnaround Time: Does it meet your deadline from Step 1 with buffer?
- Shipping Method: Is it tracked? "Ground" can mean 7 days.
- File Requirements: Any weird setup fees? Most online printers have eliminated these, but some local shops still charge $25-$50 for plate making or digital setup.
- Review the Fine Print: Look for "proof approval required" or "color variation is expected." Know what you're agreeing to.
This is where my gut often kicks in. The numbers might say Vendor B is 15% cheaper. But if they were slow to reply to the quote request, that's a preview of their customer service. I've learned that a slightly higher price with reliable communication is usually worth it.
Step 4: Place the Order & Capture the Proof
You've picked a vendor. Now, don't just click "order."
First, save a PDF of the final quote/order summary. Not the email, but the actual summary page showing specs, price, and delivery date. I have a folder called "Print Order Proofs" where these live. This saved me when a vendor tried to charge a "complex file fee" post-delivery. My PDF showed that fee wasn't on the approved quote.
Second, if it's a new design, order a physical proof for anything beyond business cards. Colors on your screen are not colors on paper. A digital proof (PDF) is okay for reprints, but for new materials, the $10-$20 for a shipped proof is insurance. I skipped this once on 2,000 brochures. The blues printed purple. We were stuck with them.
Third, confirm the approval process. How do you approve the proof? Email? Online portal? How long do you have? Mark the date in your calendar.
Step 5: Track & Validate Delivery
The order's placed. Your job isn't done.
- Get the tracking number and note the estimated delivery date.
- Inspect immediately upon delivery. Open a box. Check quantity. Look for obvious damage or printing errors. Do this the day it arrives, not a week later when the return window has closed.
- File the paperwork. Staple the packing slip to your saved PDF quote. This creates a perfect packet for finance and for re-ordering next time.
Common Pitfalls to Avoid
Here's where people mess up:
- Assuming "Rush" Means 24 Hours: Always clarify. "Rush" could be 3 business days. "Next-day" service often requires ordering by 10 AM and costs a premium (+50-100%).
- Forgetting Internal Time: You get the boxes, but then someone has to cut, sort, or distribute them. Factor that in.
- Using the Wrong File Format: Always supply print-ready PDFs with bleeds if needed. Don't send a Word doc or a low-res JPG. You'll get hit with setup fees or get poor quality.
Look, this checklist isn't sexy. But after our company expanded to a second location in 2023, and I had to consolidate ordering for 150 people, using a system like this cut our ordering confusion to zero. We spend less time fixing problems and more time just getting what we need, when we need it.
I recommend this process for any recurring, standard print needs. But if you're doing a one-time, ultra-high-stakes project (think annual report for shareholders), then this checklist is just your starting point—you'll want to involve a dedicated print manager or designer. For the day-to-day stuff that keeps an office running? Just follow the steps.